任魯(lu)豫、撒(sa)貝(bei)寧(ning)、尼格(ge)買提(ti)、龍洋、馬凡舒共同(tong)擔(dan)任總(zong)臺(tai)2025年春晚北京(jing)主(zhu)(zhu)(zhu)(zhu)會(hui)場(chang)主(zhu)(zhu)(zhu)(zhu)持(chi)(chi)(chi)(chi)人(ren)(ren)；重慶(qing)分(fen)(fen)會(hui)場(chang)由(you)總(zong)臺(tai)主(zhu)(zhu)(zhu)(zhu)持(chi)(chi)(chi)(chi)人(ren)(ren)張韜和(he)重慶(qing)衛視主(zhu)(zhu)(zhu)(zhu)持(chi)(chi)(chi)(chi)人(ren)(ren)何苗苗主(zhu)(zhu)(zhu)(zhu)持(chi)(chi)(chi)(chi)；湖北武漢分(fen)(fen)會(hui)場(chang)由(you)總(zong)臺(tai)主(zhu)(zhu)(zhu)(zhu)持(chi)(chi)(chi)(chi)人(ren)(ren)楊帆與湖北衛視主(zhu)(zhu)(zhu)(zhu)持(chi)(chi)(chi)(chi)人(ren)(ren)陳(chen)超主(zhu)(zhu)(zhu)(zhu)持(chi)(chi)(chi)(chi)；西藏拉(la)薩分(fen)(fen)會(hui)場(chang)由(you)總(zong)臺(tai)主(zhu)(zhu)(zhu)(zhu)持(chi)(chi)(chi)(chi)人(ren)(ren)朱迅和(he)拉(la)薩市融媒體中心主(zhu)(zhu)(zhu)(zhu)持(chi)(chi)(chi)(chi)人(ren)(ren)斯塔(ta)羅布主(zhu)(zhu)(zhu)(zhu)持(chi)(chi)(chi)(chi)；江蘇無錫分(fen)(fen)會(hui)場(chang)由(you)總(zong)臺(tai)主(zhu)(zhu)(zhu)(zhu)持(chi)(chi)(chi)(chi)人(ren)(ren)王音棋與江蘇省廣播電視總(zong)臺(tai)主(zhu)(zhu)(zhu)(zhu)持(chi)(chi)(chi)(chi)人(ren)(ren)李(li)好主(zhu)(zhu)(zhu)(zhu)持(chi)(chi)(chi)(chi)。主(zhu)(zhu)(zhu)(zhu)會(hui)場(chang)和(he)分(fen)(fen)會(hui)場(chang)將攜手傳(chuan)遞美好團圓、舉國(guo)同(tong)慶(qing)的新春氛圍。
春(chun)晚(wan)里(li)的(de)(de)(de)(de)中(zhong)(zhong)(zhong)國年，舒展東方氣韻(yun)和(he)審美(mei)意(yi)趣。北京(jing)中(zhong)(zhong)(zhong)軸線(xian)申遺成(cheng)功，再(zai)次(ci)吸引了(le)全球對中(zhong)(zhong)(zhong)國古(gu)(gu)代建(jian)(jian)(jian)(jian)(jian)筑(zhu)(zhu)的(de)(de)(de)(de)關注。活動現(xian)場(chang)，中(zhong)(zhong)(zhong)央美(mei)術學(xue)(xue)院教授、建(jian)(jian)(jian)(jian)(jian)筑(zhu)(zhu)學(xue)(xue)院副院長(chang)(chang)崔(cui)冬暉介紹了(le)以(yi)榫卯結構、祈年殿(dian)和(he)北京(jing)中(zhong)(zhong)(zhong)軸線(xian)等為靈感的(de)(de)(de)(de)中(zhong)(zhong)(zhong)國傳統(tong)(tong)建(jian)(jian)(jian)(jian)(jian)筑(zhu)(zhu)創(chuang)演(yan)秀(xiu)《棟(dong)梁(liang)》。該節目視(shi)覺設計以(yi)梁(liang)思成(cheng)先生(sheng)(sheng)繪(hui)制(zhi)的(de)(de)(de)(de)古(gu)(gu)建(jian)(jian)(jian)(jian)(jian)筑(zhu)(zhu)珍貴(gui)手稿為基礎，制(zhi)作(zuo)成(cheng)三(san)維立體(ti)建(jian)(jian)(jian)(jian)(jian)筑(zhu)(zhu)模型。崔(cui)冬暉回憶其(qi)母親——清(qing)華大(da)學(xue)(xue)美(mei)術學(xue)(xue)院教授常(chang)沙(sha)娜，與梁(liang)思成(cheng)、林(lin)徽因的(de)(de)(de)(de)不解之緣(yuan)。正(zheng)因為梁(liang)、林(lin)兩(liang)位先生(sheng)(sheng)的(de)(de)(de)(de)影(ying)響，讓(rang)常(chang)沙(sha)娜先生(sheng)(sheng)走(zou)上了(le)傳統(tong)(tong)文化(hua)復興的(de)(de)(de)(de)道(dao)路，成(cheng)為中(zhong)(zhong)(zhong)華傳統(tong)(tong)文化(hua)的(de)(de)(de)(de)堅守者和(he)傳承者。《棟(dong)梁(liang)》也是繼“中(zhong)(zhong)(zhong)國色彩”“中(zhong)(zhong)(zhong)國紋樣”之后，總(zong)(zong)臺春(chun)晚(wan)聚焦于“中(zhong)(zhong)(zhong)國建(jian)(jian)(jian)(jian)(jian)筑(zhu)(zhu)”，再(zai)一次(ci)豐富中(zhong)(zhong)(zhong)華優秀(xiu)傳統(tong)(tong)文化(hua)的(de)(de)(de)(de)創(chuang)造性轉化(hua)和(he)創(chuang)新(xin)性表達。天津大(da)學(xue)(xue)建(jian)(jian)(jian)(jian)(jian)筑(zhu)(zhu)學(xue)(xue)院常(chang)務副院長(chang)(chang)張(zhang)昕楠表示(shi)，他們對梁(liang)思成(cheng)手稿中(zhong)(zhong)(zhong)孔廟奎文閣的(de)(de)(de)(de)測繪(hui)研究已持續二十(shi)多年，這次(ci)為節目提(ti)供了(le)十(shi)二份古(gu)(gu)建(jian)(jian)(jian)(jian)(jian)筑(zhu)(zhu)測繪(hui)成(cheng)果，用(yong)以(yi)完(wan)成(cheng)精(jing)準(zhun)、翔實的(de)(de)(de)(de)數字孿生(sheng)(sheng)建(jian)(jian)(jian)(jian)(jian)筑(zhu)(zhu)模型，讓(rang)節目視(shi)覺呈(cheng)現(xian)的(de)(de)(de)(de)依據扎實可靠。節目將運用(yong)總(zong)(zong)臺虛(xu)實融(rong)合超高清(qing)制(zhi)作(zuo)系統(tong)(tong)，采用(yong)“XR+數字孿生(sheng)(sheng)+VP”融(rong)合拍攝，通過打造無限延展的(de)(de)(de)(de)虛(xu)擬舞臺空間，再(zai)現(xian)中(zhong)(zhong)(zhong)國古(gu)(gu)建(jian)(jian)(jian)(jian)(jian)的(de)(de)(de)(de)千年神韻(yun)和(he)文化(hua)內(nei)涵。
讓(rang)愛無(wu)礙，首(shou)次(ci)無(wu)障(zhang)(zhang)礙轉(zhuan)播“有(you)聲有(you)色”。今年春晚(wan)(wan)首(shou)次(ci)推(tui)出視障(zhang)(zhang)版和聽(ting)(ting)障(zhang)(zhang)版無(wu)障(zhang)(zhang)礙轉(zhuan)播。手語(yu)演員通過(guo)AR虛擬(ni)技(ji)術(shu)(shu)，置身春晚(wan)(wan)演播大(da)廳(ting)進(jin)行(xing)手語(yu)“解說”。豎屏多畫面(mian)包裝同(tong)步(bu)呈(cheng)現春晚(wan)(wan)實況(kuang)與手語(yu)演員畫面(mian)，輔(fu)以AI語(yu)音(yin)技(ji)術(shu)(shu)制作字幕，滿足聽(ting)(ting)障(zhang)(zhang)人士(shi)的觀看需求。同(tong)時，通過(guo)音(yin)頻對春晚(wan)(wan)節目進(jin)行(xing)創作解讀與背景拓展，讓(rang)視障(zhang)(zhang)人士(shi)更好地“聽(ting)(ting)”春晚(wan)(wan)。
全民(min)共創(chuang)，你我(wo)都是主(zhu)角。今年春晚，來自各(ge)行各(ge)業的(de)(de)新(xin)時代奮(fen)斗者走到聚(ju)光燈下，唱響對生活的(de)(de)熱望和對美好的(de)(de)追求。“春晚等著你”“春晚體(ti)驗官”等項(xiang)目，邀(yao)請更多可敬(jing)可愛的(de)(de)普(pu)通人參與(yu)到節目共創(chuang)中，成為春晚的(de)(de)主(zhu)角。
一(yi)鍵“秒投”看春(chun)晚(wan)，更靈活(huo)更清(qing)(qing)(qing)晰。今年總臺(tai)春(chun)晚(wan)采用8K伴(ban)隨4K同步(bu)制作模(mo)式，首次采用全國產(chan)8K裝備(bei)完成“8K 超高清(qing)(qing)(qing)視頻+三維菁(jing)彩(cai)聲音頻”制作。總臺(tai)持續(xu)深化(hua)央視頻超高清(qing)(qing)(qing)大小屏(ping)融(rong)合傳播，通(tong)過總臺(tai)新媒體集(ji)成發(fa)布平臺(tai)和“雙千兆”網絡直達用戶手(shou)機(ji)和電視機(ji)，央視頻電視投屏(ping)功能持續(xu)優化(hua)，一(yi)鍵“秒投”，4K/8K超高清(qing)(qing)(qing)春(chun)晚(wan)即刻呈現。同時，通(tong)過耳(er)機(ji)還可以收聽到雙耳(er)渲(xuan)染的三維菁(jing)彩(cai)聲春(chun)晚(wan)電視伴(ban)音。
豎(shu)(shu)屏(ping)看春(chun)(chun)(chun)晚(wan)，解(jie)鎖(suo)更多(duo)細節(jie)。已連續推(tui)出四年(nian)的豎(shu)(shu)屏(ping)看春(chun)(chun)(chun)晚(wan)，運用(yong)圖像識別(bie)和AI跟(gen)蹤技(ji)術，并結合5G-A淺壓縮、低時(shi)延(yan)移(yi)動跟(gen)蹤拍(pai)攝，生(sheng)成明星(xing)演(yan)員候場、臺(tai)上表演(yan)和下場后的視(shi)(shi)頻，豐(feng)富豎(shu)(shu)屏(ping)春(chun)(chun)(chun)晚(wan)的視(shi)(shi)覺(jue)，為(wei)用(yong)戶(hu)呈現臺(tai)前幕(mu)后360度(du)看春(chun)(chun)(chun)晚(wan)細節(jie)。今年(nian)還通(tong)過手語演(yan)員表演(yan)、AI語音技(ji)術呈現字幕(mu)和晚(wan)會直(zhi)播(bo)同步(bu)導賞，在總臺(tai)央視(shi)(shi)新(xin)(xin)聞、央視(shi)(shi)頻和云聽新(xin)(xin)媒(mei)體平臺(tai)提供豎(shu)(shu)屏(ping)春(chun)(chun)(chun)晚(wan)無障礙轉播(bo)的直(zhi)播(bo)和點(dian)播(bo)內容。
特殊角度看春(chun)晚，新視角+1。今年春(chun)晚，總臺首(shou)次在春(chun)晚演(yan)播(bo)大(da)廳(ting)頂部(bu)部(bu)署由(you)30臺相(xiang)機(ji)組成的云(yun)上多視角拍攝系(xi)統，以“演(yan)播(bo)廳(ting)天空環繞(rao)視角”進行攝制，利(li)用立體視覺AI算法對多機(ji)位(wei)信號進行實時(shi)3D點云(yun)渲染，形成春(chun)晚的3D視頻(pin)(pin)，并采用智能虛擬運鏡手法，為觀眾呈現通過攝像機(ji)難以拍攝的影像視頻(pin)(pin)。
1月28日晚8點，中(zhong)央(yang)(yang)廣(guang)播(bo)電視(shi)(shi)(shi)總臺《2025年(nian)春節聯歡(huan)晚會》將在央(yang)(yang)視(shi)(shi)(shi)綜合頻(pin)道(dao)、綜藝頻(pin)道(dao)、中(zhong)文(wen)(wen)國際(ji)頻(pin)道(dao)、國防軍事頻(pin)道(dao)、少兒頻(pin)道(dao)、音(yin)(yin)樂頻(pin)道(dao)、農(nong)業(ye)農(nong)村頻(pin)道(dao)、4K超高(gao)清頻(pin)道(dao)、8K超高(gao)清頻(pin)道(dao)等(deng)電視(shi)(shi)(shi)頻(pin)道(dao)，中(zhong)國之(zhi)(zhi)聲(sheng)(sheng)、音(yin)(yin)樂之(zhi)(zhi)聲(sheng)(sheng)、經典音(yin)(yin)樂廣(guang)播(bo)、文(wen)(wen)藝之(zhi)(zhi)聲(sheng)(sheng)、大灣區之(zhi)(zhi)聲(sheng)(sheng)、臺海之(zhi)(zhi)聲(sheng)(sheng)、華語環球廣(guang)播(bo)、南海之(zhi)(zhi)聲(sheng)(sheng)、中(zhong)國交通廣(guang)播(bo)等(deng)廣(guang)播(bo)頻(pin)率，央(yang)(yang)視(shi)(shi)(shi)新聞、央(yang)(yang)視(shi)(shi)(shi)頻(pin)、云(yun)聽、央(yang)(yang)視(shi)(shi)(shi)網、央(yang)(yang)廣(guang)網、國際(ji)在線等(deng)新媒體平臺以(yi)及“百城千屏(ping)”8K超高(gao)清傳播(bo)平臺同步直(zhi)播(bo)。
CGTN(中國(guo)(guo)國(guo)(guo)際電視臺(tai)(tai))英語(yu)(yu)、西班牙語(yu)(yu)、法語(yu)(yu)、阿拉伯語(yu)(yu)、俄(e)語(yu)(yu)頻道和(he)(he)82種語(yu)(yu)言對外傳播(bo)(bo)平臺(tai)(tai)，將聯(lian)動(dong)全球(qiu)200個國(guo)(guo)家(jia)和(he)(he)地區的2600多家(jia)海外主(zhu)流媒體對蛇年(nian)春晚進行直播(bo)(bo)和(he)(he)報道。
春光作序，萬物和鳴。中央廣(guang)播電視總臺《2025年春節聯歡晚會》陪您共度(du)乙巳蛇年除夕！
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